The property
Gross Rent Was Only the Starting Point
305 W Elm came to market at approximately $375,000 with around $4,500 per month in reported gross rental income. At first glance, that is $54,000 per year in rent against a $375,000 asking price.
But gross rent is not profit.
The listing provided some information about rents and property taxes, but not enough for us to evaluate the property based simply on the seller's numbers. There was no complete operating statement showing a normalized net operating income, capitalization rate, or the return an investor could reasonably expect after accounting for the costs of owning the building.
So we rebuilt the economics ourselves.
Reported information and normalized assumptions, subject to further due diligence.
1 · Operating economics
Rebuilding the Income and Expenses
We began with approximately $4,500 per month in reported gross rent, or $54,000 per year in gross scheduled income. Then we normalized the expenses.
That word—normalized—matters to how we look at investment property. If we manage a property ourselves, management is not free. We have created a job for ourselves. If we perform repairs ourselves, that labor is not free either.
We do not want an investment to appear profitable simply because we removed the cost of our own time. We want the property to work after paying reasonable market costs to operate it.
| Income or expense | Annual amount |
|---|---|
| Gross scheduled rent | $54,000 |
| Property taxes | − $12,000 |
| Owner-paid utilities | − $1,800 |
| Insurance | − $2,400 |
| Vacancy | − $3,600 |
| Repairs and maintenance | − $4,200 |
| Property management | − $5,400 |
| Estimated net operating income | $24,600 |
Reported rent and available property information were not independently verified in all cases. Expense figures are preliminary normalized assumptions.
The result is approximately $2,050 per month of net operating income, or $24,600 annually. At the $375,000 asking price, $24,600 divided by $375,000 produces a 6.56% going-in capitalization rate. We call it approximately 6.6%.
2 · Location and yield
Would We Accept a 6.6% Cap Rate in Mason?
A 6.6% cap rate is not inherently good or bad. We considered multifamily yields elsewhere in Greater Lansing, the additional risk premium we would expect for certain Lansing properties, and the relative stability we associate with Mason.
We would generally accept a lower return from a property where we have greater confidence in the location, tenant demand, property values, and eventual disposition. Mason could fit that description better than some higher-yield areas of Lansing.
There are uncertainties too. Mason is a smaller rental market with less transaction data. We also considered uncertainty surrounding major potential economic and development changes in the area, including proposed large-scale data-center development.
A 6.6% cap rate was not an automatic rejection. It was not enough by itself to make us want the property.
3 · Capital reserves
NOI Is Not the Same as Cash in Our Pocket
Our $24,600 NOI includes ordinary repairs and maintenance. It does not include major capital expenditures.
Roofs wear out. Furnaces fail. Parking areas deteriorate. Water heaters eventually need replacement. Those costs do not necessarily happen every year, which is precisely why ignoring them can make a rental property look deceptively profitable.
Until we had enough physical information to construct a component-by-component capital schedule, we used approximately $3,240 per year, or $270 per month, for normalized CapEx.
Against the $375,000 asking price, that is approximately a 5.7% after-CapEx unlevered cash yield.
4 · Debt sizing
How Much Debt Could the Property Safely Carry?
We do not begin by asking how much money a lender is willing to provide. We begin by asking how much debt the property can reasonably support.
We took the estimated $21,360 of cash flow after normalized CapEx and required it to cover annual debt service by approximately 1.25 times. That produces maximum annual debt service of roughly $17,100, or approximately $1,425 per month.
| Modeled input or output | Amount |
|---|---|
| After-CapEx property cash flow | $21,360 |
| Required debt-service coverage | 1.25× |
| Maximum annual debt service | ~$17,100 |
| Supported debt at roughly 7%–8% | ~$185,000–$200,000 |
| Representative modeled debt | $195,000 |
| Equity before closing costs | ~$180,000 |
That is intentionally conservative leverage. More debt does not make the building produce more income. It leaves less margin when something does not go according to plan.
5 · Return on equity
What Does Our Cash Actually Earn?
Using approximately $195,000 of debt leaves about $180,000 of equity in the acquisition before closing costs. Under a representative 7.5% interest rate and 25-year amortization, calculated annual principal and interest is approximately $17,292.
| Calculated item | Amount |
|---|---|
| After-CapEx unlevered cash flow | $21,360 |
| Modeled annual debt service | − $17,292 |
| First-year cash flow to equity | ~$4,068 |
| First-year cash-on-cash return | ~2.3% |
This does not necessarily make the property a bad investment. It tells us this is not primarily a cash-flow investment at this price. Most of the expected return would need to come from future cash-flow growth, loan amortization, and appreciation.
6 · Five-year model
Looking at the Total Investment
We do not evaluate an investment property solely by its first-year cash flow. We also model the total return on the capital placed at risk.
| Assumption | Modeled amount |
|---|---|
| Acquisition price | $375,000 |
| Initial debt | $195,000 |
| Interest and amortization | 7.5% · 25 years |
| Annual property cash-flow growth | 3% |
| Annual property appreciation | 3% |
| Disposition costs | 6% |
| Holding period | 5 years |
| Normalized CapEx | Deducted annually |
| Modeled five-year levered IRR | ~7.7% |
The modeled IRR uses annual end-of-year cash flow after normalized CapEx and debt service, 3% annual cash-flow growth, the calculated remaining loan balance, and net sale proceeds after 6% selling costs. It excludes acquisition costs, income taxes, and transaction-specific tax effects.
Once ordinary acquisition costs are included, the modeled return falls further. The property could produce positive cash flow. The debt could be conservative. The Mason location could justify accepting a somewhat lower going-in cap rate.
But approximately $180,000 or more of equity would be concentrated in one illiquid property while producing a modeled return that only marginally approached the return we would require for the added property, tenant, management, and concentration risk.
7 · Price sensitivity
Where Would the Property Become Interesting?
At the $375,000 asking price, the expected return was not compelling enough for us. That does not mean we would not buy the property at a different basis.
If further due diligence supported an intrinsic value of approximately $375,000, we would become considerably more interested at an acquisition price below approximately $340,000.
| Modeled input or output | Amount |
|---|---|
| Hypothetical acquisition price | $340,000 |
| Estimated NOI | $24,600 |
| Going-in cap rate | ~7.24% |
| Modeled debt | ~$193,000 |
| Initial equity before acquisition costs | ~$147,000 |
| Loan-to-cost | ~57% |
| Loan-to-value if $375,000 is independently supported | ~51% |
| Modeled five-year levered IRR | ~12.6% |
The $375,000 intrinsic value is a conditional underwriting assumption, not an appraisal or a statement of definitive market value. The 12.6% modeled return is before acquisition costs and uses the same five-year operating and exit assumptions.
That gets our attention. But even 12.6% is not automatically enough to make us buy. The return is leveraged, the investment is illiquid, and roughly $150,000 of capital would still be concentrated in a single property. We have to compare that expected return with other places we could deploy the same capital.
That is why we view approximately $340,000 as an interest threshold, not an automatic buy price.
The rents did not increase. The expenses did not fall. The leverage did not become more aggressive. The basis changed.
Buying below a well-supported intrinsic value creates part of the return on the day of acquisition instead of requiring future appreciation to do all of the work.
Final decision · Pass
Our Conclusion
305 W Elm may be perfectly reasonable real estate. At approximately $375,000, however, the expected investment return was not compelling enough for us to deploy the capital.
| Gross scheduled income | $54,000 |
|---|---|
| Normalized NOI | $24,600 |
| Going-in cap rate | ~6.6% |
| Normalized CapEx | $3,240 |
| After-CapEx unlevered cash flow | $21,360 |
| After-CapEx unlevered cash yield | ~5.7% |
| Conservatively supported debt | ~$185,000–$200,000 |
| Initial cash-on-cash return | ~2.3% |
| Five-year levered IRR before acquisition costs | ~7.7% |
We pass.
Below approximately $340,000—assuming further due diligence supports approximately $375,000 of intrinsic value—we would become considerably more interested.
A good property is not automatically a good investment. Price matters.
Transparency note
This case study documents our preliminary analysis of a publicly marketed property and is provided for informational and educational purposes. Seller-provided information was not independently verified in all cases. Taxes, expenses, financing, appreciation, rents, capitalization rates, property values and investment returns include estimates and assumptions that may differ materially from actual results. This is not an appraisal, investment recommendation, tax advice or lending advice.