Privacy Policy

Information We May Collect

Information You Provide

We may collect information you voluntarily provide, including your name, phone number, email address, property address, property details, condition or repair information, occupancy, timeline, role in the property, photos, notes, documents, professional referral information, investor inquiry information, and other information you supply.

Please do not submit highly sensitive information through a general website form unless it is specifically requested and reasonably necessary.

Information About a Property

Depending on the inquiry, we may review publicly or commercially available tax and assessment records, ownership and recorded real estate information, listing information, comparable sales, maps, neighborhood or location data, permits or public municipal information where available, and other information reasonably relevant to evaluating a property.

Information Collected Automatically

Our website and service providers may collect technical information such as IP address, browser or device information, pages viewed, referral source, approximate location derived from IP, date and time, website interactions, cookies, advertising identifiers, campaign attribution, and form events.

How We Use Information

• Respond to inquiries and communicate about them
• Research and evaluate properties
• Schedule visits and discuss possible purchase offers
• Evaluate listing and direct-sale alternatives
• Coordinate transactions and maintain business records
• Operate, analyze, secure, and improve the website
• Measure advertising and campaign attribution
• Maintain consent records and meet legal or regulatory obligations
• Prevent fraud, resolve disputes, and protect rights and interests
• Use information for other purposes disclosed when it is collected

Submitting property information does not obligate you to sell a property or accept an offer.

Cookies, Analytics, and Advertising

We may use cookies, pixels, tags, and similar technologies. Providers may include Google Analytics, Google Ads, Meta or Facebook technologies, and other analytics or advertising providers. Depending on implementation, these technologies may receive technical information such as IP address, browser or device data, page interactions, advertising identifiers, campaign or referral source, and conversion events.

Where permitted, information may be used through service providers to measure or improve advertising or create advertising audiences. This does not mean Google or Meta endorses We Buy Lansing. Visitors may use browser, device, and platform controls to limit cookies or personalized advertising where available.

When Information May Be Disclosed

Information may be disclosed as reasonably necessary to website hosts, CRM or business-software providers, analytics and advertising providers, communications providers, title and closing services, attorneys, accountants, advisers, contractors, property professionals, and transaction participants. It may also be disclosed to comply with legal obligations, protect rights and security, or support a business transfer or successor.

We Buy Lansing is a local acquisition operation, not merely a lead-referral funnel. We do not sell personal information for money. Some privacy laws may nevertheless define certain advertising, analytics, or audience-matching disclosures as a “sale,” “sharing,” or targeted advertising even when money is not exchanged.

The separate restrictions below apply to mobile messaging opt-in information and are not weakened by this section.

Text Messaging Privacy

Text Messaging Is Optional

Providing a phone number for a property inquiry does not, by itself, require enrollment in recurring marketing text messages. Where We Buy Lansing offers recurring automated or promotional SMS or MMS messages, consent will be requested separately. Consent to marketing text messages is not a condition of submitting a property inquiry or purchasing or using another service.

Mobile phone information, text-message opt-in data, and text-message consent will not be sold, rented, or shared with third parties or affiliates for their own marketing or promotional purposes. Such information may be provided to telecommunications carriers, messaging platforms, aggregators, and service providers only as reasonably necessary to deliver or support the messaging service.

How Mobile Numbers May Be Used

If you separately opt in, We Buy Lansing may use your number for the specific messaging category described at opt-in, such as property-inquiry follow-up, scheduling, requested property information, transaction-related updates, or marketing communications where separately authorized. Consent is sender-specific and use-case specific.

Frequency, Rates, and Choices

Message frequency varies based on the type of inquiry, communication, or messaging program. Message and data rates may apply. Reply STOP to unsubscribe. Reply HELP for help, or contact alex@webuylansing.com or (517) 246-7366.

Consent Records

We may retain reasonable evidence of consent, including the phone number, consent timestamp, source page, disclosure shown, opt-in method, withdrawal or opt-out, and other records needed to document the user's choice.

Email and Other Communications

We may use contact information to respond to an inquiry and provide requested or operational communications. Where required, marketing emails will provide an unsubscribe method. One-to-one operational messages may not contain a marketing unsubscribe link.

Data Retention

We retain information for as long as reasonably necessary for inquiries, transactions, consent documentation, legal compliance, disputes, accounting, security, fraud prevention, and legitimate business records. Retention varies according to purpose and applicable requirements.

Security

We use reasonable administrative, technical, and organizational measures intended to protect information. No website, transmission method, or storage system can guarantee absolute security.

Third-Party Websites and Services

Links and services operated by others are governed by their own privacy practices. We encourage you to review their policies before providing information.

Your Privacy Choices and Rights

Depending on applicable law, you may have rights to request access, correction, deletion, withdrawal of consent, an opt-out from targeted advertising or certain sale or sharing, or an appeal of a privacy-request decision. Contact alex@webuylansing.com. We may need to verify your identity and authority before completing a request.

Children's Privacy

Our website and services are not directed to children under 13, and we do not knowingly seek their personal information through the website.

Changes to This Privacy Policy

We may update this policy as practices, technology, or legal requirements change. The date above identifies the current version.

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